Ride for a reason history

Established in 2009, Ride for a reason is South Australia’s leading cycling program, giving participants the chance to challenge themselves while also raising vital funds for Cancer Council.

Since the event started, Ride for a reason participants have raised more than $4 million for Cancer Council, funding ground-breaking cancer research, support and prevention programs to ensure that every day, we are working towards a cancer free future.


Hear from some of our riders who'd love for you to join them! 

January Distance Challenge

  • Nominate the Ride Distance that challenges you during the month of January.
  • Ride the course that most suits your ability to complete your nominated distance.
  • Do it in your own time, solo or create a team with friends.

Earn your kit

The Ride for a reason team has been working in conjunction with Santini to design the latest Ride for a reason kit!
We think it is the best yet—but we’ll let you be the judge! Raise funds (or donate to yourself) and earn your kit today!



Earn a pair of UV sleeves

As soon as you kick off your fundraising and raise your first $100 (that’s probably one email to a few mates) you’ll get a pair of UV cycling sleeves. These lightweight sleeves offer UPF 50+
protection in summer, won’t heat you up
and are so much easier
than applying sunscreen.



Earn a jersey

Once you raise $500 you will earn an exclusive Ride for a reason Santini cycling jersey. Wear it with pride and show your support for Ride for a reason on the road! Don’t forget to tag us
on social media and send photos of you
in your kit into us.



Earn the full Ride for a reason kit for FREE!

When you raise $1,000 as part of your Distance Challenge, you'll earn the final piece of your exclusive Ride for a reason Santini cycling-knicks to complete the look!  

Kit Size Chart

Yes! I want to make my ride count

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